In 1993, there was a mass shooting which occurred at co-founder, Joe Anderson’s former law firm Pettit & Martin at 101 California in San Francisco. 9 people lost their lives, several of whom were my friends and former colleagues. He was shocked, in a state of disbelief and asking himself why?
In the following years, he watched as Columbine, Sandy Hook and The Pulse Nightclub all occurred, each time finding himself not only wondering why, but what could we do about it?
He soon realized that the whole national conversation was focused on guns vs. no guns, and what we really needed to be talking about was the bigger picture of violence and how to respond to it.
That’s why we created Reflex Protect®, a safety company dedicated to providing highly effective non-lethal products and training for the home and workplace.